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Latest News

NY Times Article on Appealing Financial Aid Packages
Jim Scannell was quoted in Ron Lieber's article, For Many Families, College…

10 Ways Students Search Colleges Today - and How To Adapt
The February issue of University Business features an article from Jacqueline…

Recent Events

Jen Wick and Alvernia University's Christine Saadi presented at the 2013 PASFAA Conference in State College, PA
A copy of this joint presentation is available for download.

Bill Berg was a panelist at the 69th NACAC National Conference in Toronto
A copy of this panel presentation is available for download.


Average vs. Total Net Tuition Revenue & Why You Have To Look At Both - Monday Musings
Focusing solely on one metric—like the discount rate or average NTR,…

Client Case Studies, Results, & Outcomes - Cedarville University

A private institution in Ohio desired to more strategically use financial aid to increase NTR.


Although the University had increased its discount rate in fall 2009, enrollments declined. Therefore, Scannell & Kurz was invited in to analyze the price sensitivity of the freshman admit pool and recommend changes in awarding strategies for fall 2010.

Results of Our Work Together

After implementing the recommended strategies, enrollments recovered and NTR increased by $1.86M in 2010, another $554k in 2011, and $604k in 2012. Average ACT scores also improved slightly.

Client Feedback

"The S&K team spent time getting to know us, asking challenging questions, and delivering solid recommendations that fit who we are. They didn't simply propose a financial aid fix; they offered broad solutions to help us communicate, recruit, and serve new students as effectively as possible. S&K has been a partner, not just a consultant. As we worked toward Board approvals, their team took the extra time to answer specific questions, participate in conference calls, and provide every level of support required to make a data-driven case for this new financial aid paradigm."

- Janice Supplee, Vice President for Enrollment Management and Marketing



Scannell & Kurz Case Study - Cedarville University File