Related Links
Paper: Building a Fundraising Case for Financial Aid: How Data Can Lead the Way
S&K's Kathy Kurz and President Marjorie Hass (Austin College) presented at the 2012 CIC Presidents Institute on Marco Island (FL), January 4-7.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
How the Financial Aid Office Can Contribute to Enrollment Management Goals -NYSFAAA Region II
S&K Consultant Mary Piccioli presented "How the Financial Aid Office Can Contribute to Enrollment Management Goals" at the NYSFAAA Region II lunch meeting on Dec. 15, 2011.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
How Admissions Staff Should Prepare for the FA Season - Dec. 9, 2011 Webinar Recording
S&K Consultant Mary Piccioli presented the free one-hour webinar: "How Admissions Staff Should Prepare for the Financial Aid Season." She was joined by S&K Vice President Kathy Kurz. File opens as a MP4.
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes
How Admissions Staff Should Prepare for the Financial Aid Season - Dec. 9, 2011 Webinar PDF
S&K Consultant Mary Piccioli presented the webinar: "How Admissions Staff Should Prepare for the Financial Aid Season." She was joined by S&K Vice President Kathy Kurz. File opens as a PDF.
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes
2011 CCCU FAA Conference: Mary Piccioli presents "Tough Times Call for Strategic (Financial Aid) Measures"
S&K's Mary Piccioli was presenter at the CCCU's 2011 Financial Aid Administrators Conference held in Las Vegas, December 1-3.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
Marketing Your Price - AMA 2011 Presentation
S&K's Kathy Kurz was a presenter along with Frank Mussano (York College of Pennsylvania) and Janice Supplee (Cedarville University) at the 2011 Symposium for the Marketing of Higher Education in November.
Topic(s): Admissions Recruitment, Enrollment Management, Other
Presentation: Financial Aid in the New Normal - NACUBO 2011
Enrollment management consultant Mary Piccioli and S&K associate Samantha Veeder were presenters at the 2011 NACUBO Annual Meeting held in Tampa, Florida.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
Presentation: Keeping it Real - NAC&U Summer Institute
President Jim Scannell spoke at the 15th Annual NAC&U Summer Institute held at North Central College in Naperville (IL).
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
Webinar: By the Numbers - Enrollment Management Analysis That Works
Kathy Kurz and Mary Grondahl (Vice President of Enrollment Management at The College of Saint Rose) presented the webinar on June 15, 2011. Topics covered included common mistakes in data collection, review and sharing; types of data analysis; and using data for tracking and decision-making in enrollment management.
Topic(s): Enrollment Management, Other
Download a Sample Student Recruitment Plan
A sample student recruitment plan (PDF) for higher education.
Topic(s): Admissions Recruitment, Enrollment Management
And the real cost of attending is - Transparency in Pricing as a Marketing Strategy
Mary Piccioli was a participant at the American Marketing Association's 2010 Symposium for the Marketing of Higher Education. Co-presented with Dr. Emily F. Sinsabaugh, VP for University Relations, St. Bonaventure University. (Nov. 7-10, 2010)
Topic(s): Admissions Recruitment, Financial Aid Strategies and Outcomes
Best Practices in Student Retention: Developing Data-Driven Intervention Strategies
Jim Scannell was a participant at the NACCAP Symposium Maximizing Revenue: Strategies to Improve Recruiting, Retention, & Fundraising Effectiveness at Bethel University (MN), Nov 4-5, 2010
Topic(s): Enrollment Management, Retention
Best Practices in Student Recruiting
Jim Scannell was a participant at the NACCAP Symposium Maximizing Revenue: Strategies to Improve Recruiting, Retention, & Fundraising Effectiveness at Bethel University (MN), Nov 4-5, 2010
Topic(s): Admissions Recruitment, Enrollment Management
Maximizing Net Revenue: Best Practices in Pricing and Discounting
Jim Scannell was a participant at the NACCAP Symposium Maximizing Revenue: Strategies to Improve Recruiting, Retention, & Fundraising Effectiveness at Bethel University (MN), Nov 4-5, 2010.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
Financial Aid at the Crossroads: The Strategic Role it Plays in Ensuring College Access and Success
Enrollment management consultant Mary Piccioli was a panelist with Betsy Porter, Daniel Rodas, and Bill Schilling at the College Board's 2010 Forum in Washington, DC on Oct. 27.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
What Direction is Your Office Heading? Mission Statement/Strategic Planning
Enrollment management consultant Mary Piccioli led a session on strategic planning for financial aid leaders at the NYSFAAA 2010 Annual Conference in Buffalo, NY on Oct. 21, 2010
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
They Came, They Paid, They Stayed: Best Enrollment Management Practices from the Field
Jim Scannell and Kathy Kurz presented on best practices in enrollment management to presidents and CEOs at the National Association of Schools & Colleges of The United Methodist Church (NASCUMC) Annual Meeting in Palm Beach, FL. on July 27, 2010.
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes, Retention
The Bottom Line on Student Retention: Data-Driven Approaches that Work
Enrollment Management Consultants Mary Piccioli and Silvio Vazquez presented on student retention at the North American Coalition for Christian Admissions Professionals (NACCAP) conference on June 7, 2010.
Topic(s): Retention
Recorded Webinar: Training New Admissions Staff and Returning Recruiters - A Refresher Course
Silvio Vazquez, S&K Enrollment Management Consultant, delivered a presentation via Webinar on training your admissions team on June 3, 2010. This link will open as a pre-recorded Windows Media File (1 hour, 12 minutes).
Topic(s): Admissions Recruitment, Enrollment Management
Training New Admissions Staff and Returning Recruiters: A Refresher Course for Admissions Leadership (PDF)
Webinar presented by Silvio Vazquez, S&K Enrollment Management Consultant, on June 3, 2010.
Topic(s): Enrollment Management
Engaging Faculty in the Recruitment Process: Keys for Success
Webinar for Higher Ed Hero. Kathy Kurz, presenter. March 10, 2010
Topic(s): Admissions Recruitment, Enrollment Management
Transfer Students: The Breakthrough Market
CCCU International Forum - February 26, 2010
Topic(s): Admissions Recruitment, Enrollment Management
Understanding & Implementing the Net Price Calculator
ABACC's Annual Conference - February 18, 2010
Topic(s): Financial Aid Strategies and Outcomes
2009 Enrollment and Financial Aid Results: Lessons for the Future
Joint presentation with James Edwards, President, Anderson University and R. Mark Sullivan, President, The College of Saint Rose CIC 2010 Presidents Institute - January 5, 2010
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes
Financial Aid Trends in the Current Economy: Lessons for the Future
TICUA's Chief Financial Officer Retreat - December 3, 2009
Topic(s): Financial Aid Strategies and Outcomes
Work: the Forgotten Resource
Joint presentation with M. Seamus Harreys, Dean SFS, Northeastern University College Board Forum 2009 - October 21, 2009
Topic(s): Financial Aid Strategies and Outcomes
Marketing Affordability
STAMATS Integrated Marketing Conference - July 29, 2009
Topic(s): Admissions Recruitment, Financial Aid Strategies and Outcomes
NACUBO 2009 The Bottom Line on Student Retention: Data-Driven Approaches that Work
Joint presentation with Daniel Rodas, Long Island University NACUBO's 2009 Annual Meeting - June 2009
Topic(s): Retention
Wise Moves in Tough Times: Part III - Strategies to Help You Move Ahead with Confidence
Joint presentation with Dr. Robert A. Sevier, Stamats NACCAP's 2009 Annual Conference - June 2009
Topic(s): Admissions Recruitment, Enrollment Management
Recruiting Successfully in Trying Times
NACCAP's 2009 Annual Conference - June 2009
Topic(s): Admissions Recruitment, Enrollment Management
Re-Charting the Waters: Optimizing Net Tuition Revenue in a Down Economy
NACCAP's 2009 Annual Conference - June 2009
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
Data-Driven Retention Strategies
College Board 2009 Middle States Regional Forum - February 2009
Topic(s): Retention
Thriving Without Deep Pockets - Achieving Enrollment Success on an Uneven Playing Field
Joint presentation with John McCloskey, Alvernia University for the College Board 2009 Middle States Regional Forum - February 2009.
Topic(s): Admissions Recruitment, Enrollment Management
Webinar: Maximizing Enrollments and NTR in the Current Economic Climate
Joint presentation with Harry Weber, Weber & Associates Association of Business Administrators of Christian Colleges - January & February 2009
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
Managing Financial Aid: High Aims, Hard Realities
ACCU 2009 Annual Meeting - February 2009
Topic(s): Financial Aid Strategies and Outcomes
Price Point: Climbing Walls or Filling Seats?
Joint presentation with Kevin Menk, Strategic Resource Partners College Board Colloquium 2009 - January 2009.
Topic(s): Enrollment Management
Critical Concerns for Chief Enrollment Officers - Navigating Enrollments and Financial Aid in Uncharted Waters
CCCU 2009 - January 2009
Topic(s): Enrollment Management
Enrollment Management Module
Penn Executive Doctorate in Higher Education Management Program - September 19-20, 2008
Topic(s): Enrollment Management
Enrollment Management 101
SPAN Conference - March 2008
Topic(s): Enrollment Management
Enrollment Management - Why Should I Care?
SUNYCAC Conference - November 2007
Topic(s): Enrollment Management
Tuition Discounting - Dashboards for Senior Management and Trustees
CCCU Financial Aid Administrators Conference - January 2007
Topic(s): Financial Aid Strategies and Outcomes
Building a Solid Admissions and Financial Aid Partnership
NACAC 2006
Topic(s): Financial Aid Strategies and Outcomes
Transformational Change in Student Access through Strategic Pricing Initiatives
TIAA-CREF Institute - November 2006
Topic(s): Financial Aid Strategies and Outcomes
Optimizing Financial Aid Resources and Enrollment Management Strategy
Snowmass Institute 2006 - Part II
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes
Optimizing Net Tuition Revenue Through Pricing and Financial Aid Strategies
Snowmass Institute 2006 - Part I
Topic(s): Financial Aid Strategies and Outcomes
Tuition Discounting - Informing Your Senior Team and Board
CCCU International Forum - April 2006
Topic(s): Financial Aid Strategies and Outcomes
Understanding Enrollment Goal Tradeoffs
CIC National Institute for Chief Academic Officers - 2005
Topic(s): Enrollment Management
Marketing Affordability & Outcomes: Creating Your Value Proposition
Academic Impressions - 2005
Topic(s): Financial Aid Strategies and Outcomes
