Jennifer Wick

Standing Out From the Crowd (Pt 2): Savvy Use of Outcomes Data - Monday Musings
In my previous post, I mentioned that my nephew had been to visit a campus, and he and his parents were quite taken with it. Why did this institution stand out? One reason is that the Director of Admission remembered talking with him at his high school, but the biggest influencer was that they had provided solid information about graduate outcomes. My brother-in-law is an engineer, and had been grappling with understanding the value of liberal arts. In doing his homework, he noticed that many liberal arts institutions have been addressing this issue head-on. We talked about how STEM graduates tend to have higher starting salaries, hence a more immediate return on investment, however it’s been shown that in the longer-term, salaries of those…Read more

Standing Out from the Crowd (Pt 1): Selling the Visit - Monday Musings
Recently while visiting my in-laws, including my nephew who’s a rising high school senior, I asked how the college search was going. Sighs all around. They knew they should be visiting campuses, but couldn’t get him interested in forming much of a list to get started. (It might have something to do with the graduation party circuit being in full swing.) They had been on a few college search sites and were gathering word-of-mouth recommendations, but were having trouble deciding where to commit time away from work and vacation for campus visits. They had been to visit one local campus, and if they hadn’t exactly drunk the Kool Aid, they had at least sniffed it. The school seemed like it could potentially be a good fit (another reason he…Read more

This Season's Conferences: Where We'll Be - Monday Musings
The conference season is approaching, and we’d love to connect with you! As you make your plans for professional development activities, consider a number of conference and webinar presentations S&K staff will be making over the next few months: Kathy Kurz will present financial aid webinars on May 9 and June 14. Click here for more information and to register. Shari Gnolek, a new member of our research team, will be presenting at the AIR Forum May 18-22 in Long Beach, CA. Mary Piccioli and Jen Wick will be presenting at the NACCAP Annual Conference May 29-June 1at Messiah College, Grantham, PA. Jen will be presenting at the ACT Enrollment Planners Conference July 10-12 in Chicago, IL. Kathy will be presenting at the NASFAA National…Read more