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Jim Scannell

Value Drivers in the College-Choice Process - Monday Musings
At the Council of Independent Colleges Presidents Institute in early January, S&K's Jim Scannell and Bob Sevier (Sr. VP, Strategy - Stamats) heard a number of presidents mention a need for a greater understanding of not only their ability to set their price, but also the factors that should be considered when setting their price. In response, Bob and Jim decided to write a series of short blog posts on tuition pricing and related topics. Their goal - “to provide a bit more clarity on key issues related to pricing, so college and university leaders can have more confidence as they set their pricing strategy.” These observations will appear here over the next several weeks, as well on the Stamats website: www.stamats.com. Value Drivers…Read more

Reading the Tea Leaves - Monday Musings
This is the annual hand wringing season. Admissions, financial aid, and enrollment leadership have (or will have shortly) made the offer of admissions to the class of 2018 applicants and now it is time to wait, watch, and worry whether enough or too many of the chosen ones will enroll. What are the most helpful metrics right now for trying to estimate how many will eventually make that decision to enroll? Certainly, understanding whether the profile of the admit pool mirrors that of last year, or is different, is a good place to start. Is it bigger or smaller? Are the need distribution and quality profile comparable or different in significant ways? Has the geographic profile changed? Does the admit pool show a higher proportion of out-of-state…Read more

Consider, but don’t get distracted, by competitor pricing - Monday Musings
At the Council of Independent Colleges Presidents Institute in early January, S&K's Jim Scannell and Bob Sevier (Sr. VP, Strategy - Stamats) heard a number of presidents mention a need for a greater understanding of not only their ability to set their price, but also the factors that should be considered when setting their price. In response, Bob and Jim decided to write a series of short blog posts on tuition pricing and related topics. Their goal - “to provide a bit more clarity on key issues related to pricing, so college and university leaders can have more confidence as they set their pricing strategy.” These observations will appear here over the next several weeks, as well on the Stamats website: www.stamats.com. Consider, but…Read more