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Mary Piccioli

Recruiting With Noble Purpose - Monday Musings
Most Saturday mornings I spend a little time at my favorite local coffee shop reading the newspaper. Yes, I am one of those people who still likes to get her hands dirty with newsprint while consuming my morning news. Over time I’ve come to look forward to reading the weekly syndicated column (old-fashioned version of a blog, I suppose) written by Lisa Earle McLeod, a sales leadership consultant who has done sales training and coaching for many companies whose names will be familiar to you. Her columns about purpose-driven sales resonated with me because I could see the parallel to admissions recruiting – a field where some consider sales a four-letter word and some recruiters themselves scoff at the notion that they are salespersons. I…Read more

Sticker Price in a Net Price Calculator World - Monday Musings
As a former financial aid professional I conducted dozens of financial aid nights at local high schools to assist families in completing the FAFSA. I wish I had a nickel for each time I uttered the phrase “don’t rule out a college based on cost alone. You would be surprised at how affordable a private college may be.” One would think that the opportunity to find out an estimated net price, now that colleges and universities are beginning the fourth year of the required net price calculator (NPC), would be enough to cause students and families to do a little more homework before ruling out a school based on cost. Maybe it’s lack of consistency – the fact that there are numerous types of NPCs may turn people off. Some institutions using…Read more

Review of Documentary "Ivory Tower" - Monday Musings
During the Aligning Experts conference in Chicago, a sneak preview was held of the documentary Ivory Tower. A quick-take review concludes that the movie generally sensationalized a number of topics and spent too much time focusing on outlier institutions. Allow me to explain: The opening spent significant time discussing Harvard. The mainstream media love to write and talk about the Ivies; however, that’s not the reality of higher education for 99% of students and families. There was also significant time devoted to Cooper Union and the school’s recent decision to begin charging tuition, which sparked campus protests and the occupation of the president’s office for about 2 months. Again, what percentage of the college-going population…Read more