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University Business Articles

Scannell & Kurz contributes... to the University Business magazine by writing for the Money Matters column. Below are the articles we have published.


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Gear Up Now for Financial Aid Appeals
The April 2013 issue of University Business features an article from Bill Berg discussing how policy and practice can help in maintaining enrollment, net tuition revenue, and an institution’s reputation.

Gear Up Now for Financial Aid Appeals, Page 2
Bill Berg continues his list of three three questions that should be considered in preparing for “appeal season.”

Communicating about Financial Aid
The February 2013 issue of University Business features an article from Kathy Kurz offering seven steps to a better process and output.

Communicating about Financial Aid, Page 2
Kathy Kurz continues her list of seven steps.

Transparency Run Amok
The December 2012 issue of University Business features an article from Jennifer Wick discussing the risks of potentially confusing or inaccurate information found on non-institutional websites that purport to assist parents and students in comparing colleges.

Transparency Run Amok, Page 2
Jennifer Wick continues to discuss the potential risks caused by third-party, college comparison websites and reminds readers that it has never been more important for institutions to convey a strong value proposition.

Predictive Modeling: A Tool, Not the Answer
The July/August 2012 issue of University Business features an article from Bill Berg on using predictive modeling as one tool to meet enrollment goals.

Predictive Modeling: A Tool, Not the Answer, Page 2
Bill Berg continues to discuss what other factors must be considered in addition to using predictive modeling.

Characteristics of a Top Notch Financial Aid Director
The April 2012 issue of University Business features an article from Jennifer Wick on what makes a great financial aid director.

Characteristics of a Top Notch Financial Aid Director, Page 2
Jennifer Wick continues her list of what it takes to be a "top notch" financial aid director.

Net Price Calculator, Six Months In - How NPCs are being used and what it means for institutions
The March 2012 issue of University Business features an article from Mary Piccioli on the latest impact of the NPC on colleges and universities.

Top 10 Resource Wasters - A hit list for reducing work for students and financial aid staff
The January 2012 issue of University Business features an article from Kathy Kurz on how aid offices can reduce extra work for staff and students.

Net Revenue & Financial Aid Implications of Going Global - Considerations beyond curriculum for international experiences at home and away
The September 2011 issue of University Business features an article from Kathy Kurz on globalizing the undergraduate experience while understanding the impact it may have on an institution's net revenues.

Financial Literacy in the New Regulatory "Normal" - Best practices in campus efforts to educate students
The July/August 2011 issue of University Business features an article from Mary Piccioli in which she describes several student financial literacy programs implemented by schools and the challenges they face under the Higher Education Opportunity Act (HEOA) of 2008.

The Role of Financial Aid and Retention: What the realities are and smart retention strategies
The May 2011 issue of University Business featured a timely article from Jim Scannell in which he explores the role of financial aid in student retention.

Meeting the Transparent Pricing Mandate: The latest on net price calculators and how institutions are stepping up
Mary Piccioli examines the U.S. Department of Education's net price calculator template and discusses options for institutions dealing with the dilemma of transparency in this March 2011 University Business article.

Setting Price in the New Economic Climate: Considerations beyond the institution’s competitive market position
In this January 2011 University Business article, Kathy Kurz discusses the importance of understanding net price position, as well as paying attention to competitors' increases, students' price sensitivity, and affordability messaging.

Who’s On First? Developing & Managing Endowed Scholarship Funds
Kathy Kurz presents the importance of keeping clear communication between stakeholders involved in endowed scholarship funds and the role endowed funds can play in providing aid in this October 2010 UB article.

It’s Not Just About Aid Anymore: Four ways to sweeten the offers to high-quality students
Kathy Kurz and Silvio Vazquez offer valuable recommendations for enrollment management professionals who desire effective and creative ways to enroll more high quality students without relying on increasing merit and need-based amounts in this July/August 2010 University Business article.

What Admissions Officers Need to Know About Financial Aid: Key questions and answers on the aid application process and packages offered
The March 2010 issue of University Business featured a helpful article from Kathy Kurz in which she discussed the importance of speaking with confidence when talking about need-based aid with prospective students and families.

Financial Aid Strategies in Tough Economic Times: 10 critical do’s and don’ts
In this January 2010 University Business article, Jim Scannell, Kathy Kurz, and Mary Piccioli discuss ten important do’s and don’ts when implementing financial aid strategies during today's challenging economic climate.