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Latest News

Modeling Change and Variation in U.S. News & World Report College Rankings: What would it really take to be in the Top 20?
Shari Gnolek is one of three authors of the article Modeling Change and…

NY Times Article on Appealing Financial Aid Packages
Jim Scannell was quoted in Ron Lieber's article, For Many Families, College…

Recent Events

Aaron Mahl will be presenting at the 29th Annual ACT Enrollment Planners Conference, July 23-25 in Chicago, IL
Presentation: New Metrics for Enrollment Management.

Kathy Kurz & Mike Frandsen (VP for Finance & Administration at Oberlin College) to present at the NACUBO Planning & Budgeting Forum in Denver on September 22
Kathy and Mike will present Data-driven Planning and Budgeting for Net…


Financial Aid or Financial Planning? - Monday Musings
Is there an idea on your campus that’s proven successful in helping students…

Client Case Studies, Results, & Outcomes - St. Edward's University

Private, Catholic university works toward enrollment growth.


In 2000, St. Edward's engaged S&K to partner with the enrollment management team as the University began a 10-year strategic plan, the cornerstone of which was doubling the enrollment of the undergraduate population.  St. Edward’s also wanted to improve the academic quality of the freshman class, as measured by high school class rank and SAT averages, while maintaining its strong tradition of ethnic, racial, and socio-economic diversity.  After partnering with S&K for three years, St. Edward’s was well-positioned to continue the positive momentum that launched their road to success.

Results of Our Work Together

Freshman enrollment more than doubled between 2001 and 2007!  The freshman-to-sophomore retention rate also increased from 74.5% (2001) to 85.0% (2006).

Client Feedback

“S&K’s insightful strategies—which rely both on hard data and their discerning intuition about people, the institution and our processes— produced immediate results. The size of our freshman class has increased, our SAT average has improved, and we’ve maintained the racial and ethnic breakdown in our student body.  The financial aid leveraging strategies designed by S&K in 2001 still serve as a model for our aid packaging today.  As a result of their guidance, we have focused on the maximization of net tuition revenue, a strategy which has aided in the effective implementation of our strategic growth plan.”

- Tracy Manier, Dean of Undergraduate Admissions



Scannell & Kurz Case Study - St. Edward's University File