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Modeling Change and Variation in U.S. News & World Report College Rankings: What would it really take to be in the Top 20?
Shari Gnolek is one of three authors of the article Modeling Change and…

NY Times Article on Appealing Financial Aid Packages
Jim Scannell was quoted in Ron Lieber's article, For Many Families, College…


Recent Events

Aaron Mahl will be presenting at the 29th Annual ACT Enrollment Planners Conference, July 23-25 in Chicago, IL
Presentation: New Metrics for Enrollment Management.

Kathy Kurz & Mike Frandsen (VP for Finance & Administration at Oberlin College) to present at the NACUBO Planning & Budgeting Forum in Denver on September 22
Kathy and Mike will present Data-driven Planning and Budgeting for Net…


Blog

Financial Aid or Financial Planning? - Monday Musings
Is there an idea on your campus that’s proven successful in helping students…

Client Case Studies, Results, & Outcomes - Wheelock College

A private institution in Massachusetts desired to reduce the discount rate without negatively impacting enrollments.

 

Scannell & Kurz analyzed the price sensitivity of the freshman admit pool in fall 2009, to address concern over the rising discount rate and declining enrollments.


Results of Our Work Together

After implementing the recommended strategies, enrollments recovered and the discount rate declined by over 3 percentage points to 51.3%. At the same time, minority representation increased from 26.6% to 31.6%.


Client Feedback

"As an institution we needed to embark upon an enrollment growth strategy that would include increasing demand, improving undergraduate student retention, decreasing our discount rate, and expanding our geographic reach while still maintaining and improving upon our institutional commitment to student quality, access, and diversity. We were quickly able to achieve or succeed in many of our targets. Our relationship with Scannell & Kurz was instrumental in helping us achieve our goals; true partners in our strategy."

- Adrian K. Haugabrook, Vice President for Student Success and Engagement

 

 

Scannell & Kurz Case Study - Wheelock College File